{"id":16066,"date":"2019-10-09T16:24:00","date_gmt":"2019-10-09T16:24:00","guid":{"rendered":"https:\/\/www.cosmed.fr\/green-et-clean-que-veulent-les-consommateurs\/"},"modified":"2021-04-09T16:26:51","modified_gmt":"2021-04-09T16:26:51","slug":"green-et-clean-que-veulent-les-consommateurs","status":"publish","type":"post","link":"http:\/\/www.cosmed.fr\/en\/green-et-clean-que-veulent-les-consommateurs\/","title":{"rendered":"Green et clean : que veulent les consommateurs ?"},"content":{"rendered":"<div class=\"container\"><strong>Green et clean : que veulent les consommateurs ?<\/strong><\/p>\n<p>Aujourd\u2019hui, celui qui fait la loi, c\u2019est celui qui passe en caisse. De plus en plus m\u00e9fiant \u00e0 l\u2019\u00e9gard des industriels et engag\u00e9 en faveur de la plan\u00e8te, il est intransigeant quant \u00e0 la qualit\u00e9 et \u00e0 l\u2019\u00e9thique de ce qu\u2019il ach\u00e8te. Alors que formuler et communiquer peut vite tourner au casse-t\u00eate pour les marques, Pascale Brousse, fondatrice du cabinet de tendances Trend Sourcing, a pr\u00e9sent\u00e9 \u00e0 l\u2019occasion de la <strong>JEST 2019 de Cosmed,<\/strong> les nouvelles attentes des consommateurs.<\/p>\n<p><a href=\"https:\/\/cosmeticobs.com\/fr\/articles\/tendances-cosmetiques-25\/green-et-clean-que-veulent-les-consommateurs-4970\/\"><span class=\"btn\">Lire l&#8217;article<\/span><\/a><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Green et clean : que veulent les consommateurs ? Aujourd\u2019hui, celui qui fait la loi, c\u2019est celui qui passe en caisse. De plus en plus m\u00e9fiant \u00e0 l\u2019\u00e9gard des industriels et engag\u00e9 en faveur de la plan\u00e8te, il est intransigeant quant \u00e0 la qualit\u00e9 et \u00e0 l\u2019\u00e9thique de ce qu\u2019il ach\u00e8te. Alors que formuler et [&hellip;]<\/p>\n","protected":false},"author":30881,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[216],"tags":[],"secteurs":[],"class_list":["post-16066","post","type-post","status-publish","format-standard","hentry","category-press"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Green et clean : que veulent les consommateurs ? - Cosmed<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/www.cosmed.fr\/en\/green-et-clean-que-veulent-les-consommateurs\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Green et clean : que veulent les consommateurs ? - Cosmed\" \/>\n<meta property=\"og:description\" content=\"Green et clean : que veulent les consommateurs ? Aujourd\u2019hui, celui qui fait la loi, c\u2019est celui qui passe en caisse. De plus en plus m\u00e9fiant \u00e0 l\u2019\u00e9gard des industriels et engag\u00e9 en faveur de la plan\u00e8te, il est intransigeant quant \u00e0 la qualit\u00e9 et \u00e0 l\u2019\u00e9thique de ce qu\u2019il ach\u00e8te. Alors que formuler et [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"http:\/\/www.cosmed.fr\/en\/green-et-clean-que-veulent-les-consommateurs\/\" \/>\n<meta property=\"og:site_name\" content=\"Cosmed\" \/>\n<meta property=\"article:published_time\" content=\"2019-10-09T16:24:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-04-09T16:26:51+00:00\" \/>\n<meta name=\"author\" content=\"MARQUIER\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"MARQUIER\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"http:\/\/www.cosmed.fr\/en\/green-et-clean-que-veulent-les-consommateurs\/#article\",\"isPartOf\":{\"@id\":\"http:\/\/www.cosmed.fr\/en\/green-et-clean-que-veulent-les-consommateurs\/\"},\"author\":{\"name\":\"MARQUIER\",\"@id\":\"http:\/\/www.cosmed.fr\/#\/schema\/person\/804d896a46d93e28deeb0a7ec5d410bb\"},\"headline\":\"Green et clean : que veulent les consommateurs ?\",\"datePublished\":\"2019-10-09T16:24:00+00:00\",\"dateModified\":\"2021-04-09T16:26:51+00:00\",\"mainEntityOfPage\":{\"@id\":\"http:\/\/www.cosmed.fr\/en\/green-et-clean-que-veulent-les-consommateurs\/\"},\"wordCount\":102,\"commentCount\":0,\"articleSection\":[\"Press\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"http:\/\/www.cosmed.fr\/en\/green-et-clean-que-veulent-les-consommateurs\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"http:\/\/www.cosmed.fr\/en\/green-et-clean-que-veulent-les-consommateurs\/\",\"url\":\"http:\/\/www.cosmed.fr\/en\/green-et-clean-que-veulent-les-consommateurs\/\",\"name\":\"Green et clean : que veulent les consommateurs ? - Cosmed\",\"isPartOf\":{\"@id\":\"http:\/\/www.cosmed.fr\/#website\"},\"datePublished\":\"2019-10-09T16:24:00+00:00\",\"dateModified\":\"2021-04-09T16:26:51+00:00\",\"author\":{\"@id\":\"http:\/\/www.cosmed.fr\/#\/schema\/person\/804d896a46d93e28deeb0a7ec5d410bb\"},\"breadcrumb\":{\"@id\":\"http:\/\/www.cosmed.fr\/en\/green-et-clean-que-veulent-les-consommateurs\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"http:\/\/www.cosmed.fr\/en\/green-et-clean-que-veulent-les-consommateurs\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"http:\/\/www.cosmed.fr\/en\/green-et-clean-que-veulent-les-consommateurs\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.cosmed.fr\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Press\",\"item\":\"https:\/\/www.cosmed.fr\/en\/articles\/press\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Green et clean : que veulent les consommateurs ?\"}]},{\"@type\":\"WebSite\",\"@id\":\"http:\/\/www.cosmed.fr\/#website\",\"url\":\"http:\/\/www.cosmed.fr\/\",\"name\":\"Cosmed\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"http:\/\/www.cosmed.fr\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"http:\/\/www.cosmed.fr\/#\/schema\/person\/804d896a46d93e28deeb0a7ec5d410bb\",\"name\":\"MARQUIER\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"http:\/\/www.cosmed.fr\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/77c74e5b1028ba2ee5487dcdaac0de77c0e0820b70499d9f160be28c72d1124b?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/77c74e5b1028ba2ee5487dcdaac0de77c0e0820b70499d9f160be28c72d1124b?s=96&d=mm&r=g\",\"caption\":\"MARQUIER\"},\"url\":\"http:\/\/www.cosmed.fr\/en\/author\/e-marquiercosmed-fr\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Green et clean : que veulent les consommateurs ? - Cosmed","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"http:\/\/www.cosmed.fr\/en\/green-et-clean-que-veulent-les-consommateurs\/","og_locale":"en_US","og_type":"article","og_title":"Green et clean : que veulent les consommateurs ? - Cosmed","og_description":"Green et clean : que veulent les consommateurs ? 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